Travel Counsellors wins a King’s Award for Enterprise 2026 in Innovation

We’re proud to share some exciting news: Travel Counsellors has been awarded a King’s Award for Enterprise 2026 in Innovation. With only 185 organisations across the UK recognised this year, it’s one of the most prestigious and respected accolades a UK business can achieve.

It marks the fourth time we’ve received the honour and the second time in this category, having previously won the Queen’s Award for Enterprise in Innovation in 2003, and the Queen's Award for Enterprise in International Trade in 2014 and 2020, demonstrating our long-term commitment to innovation, growth, and exceptional customer service.

Innovation that puts people first

This award recognises the strength of our TC Teams technology — a unique way of working that empowers our Travel Counsellors to collaborate, share knowledge, and grow their businesses together.

At its heart, TC Teams is about something simple but powerful: helping you deliver truly personal service while building a business that works for you.

Whether it’s combining expertise, supporting each other through peaks and challenges, or unlocking new opportunities to accelerate your success, our flexible model is designed to ensure you’re never working alone.

Powered by technology. Enhanced by people

Innovation at Travel Counsellors isn’t just about ideas — it’s about giving you the tools to succeed from day one:

• Phenix, our proprietary booking platform, keeps everything seamlessly connected
• TC Co-Pilot, our AI-powered digital assistant, enhances productivity and customer experience
• Our £17.5 million annual investment in technology ensures you stay ahead in a fast-moving industry

The result? You can focus on what matters most: building relationships and creating exceptional travel experiences for your customers.

A community built for success

Winning a King’s Award for Enterprise 2026 in Innovation reflects more than just our technology — it recognises our commitment to:

• Care – putting customers and colleagues at the centre of everything
• Community – fostering collaboration, not competition
• Expertise – helping you grow a thriving, sustainable business

It’s this combination that makes Travel Counsellors different — and why so many people choose to build their travel business with us.

What this means for budding travel entrepreneurs

If you’re thinking about setting up your own travel franchise, there’s never been a better time to join. While you’ll be working for yourself, on your own terms, you’ll also have the backing of a business that’s recognised at the highest level for innovation, constantly investing in your success, and built around helping you be your best.

Ready to be part of a business that’s always adapting and always caring?

Join one of our Discovery events to see how Travel Counsellors can help you build a business that’s truly your own — with support, technology, and community behind you.

Because with us, it’s personal.